Wipes

I've just visited Halford's (being the only emporium that approaches the description of 'Motor Factor' round here these days, after the closure of three other outlets, one a complete treasure for the mechanically-minded, and sadly missed) this morning, to get some cable-ties and a couple of bits and bobs.

And there, before my very eyes, was a whole rack of 'Wipes'. Wipes, you know, as in 'Baby Wipes', or those delicately-labelled 'Moist Wipes' (arse, emergency, for the use of). There were:

• Leather Wipes
• Carpet and Seat Wipes
• Dashboard Wipes
• Glass Wipes.

All identically-packaged, distinguished only by the colour, and I would guess containing exactly the same product, perhaps with a slightly different formulation in the moist bit and a different aroma. And there, at the end of the row, in a display of its own:

• Sat Nav Wipes.

Takes niche marketing to a whole new level.